Not From Silicon Valley

Giorgi Tsurtsumia - Enabling E-Commerce in the Post-Soviet States: (PAYZE)


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E-commerce is already a USD$5 trillion market. The likes of PayPal, Stripe, and many others have helped the global e-commerce space grow exponentially, serving effectively as the payment bridge between consumers and online retailers.

Whilst e-commerce has boomed in the US, China, and throughout Europe and India, there's one area of the world that has been slower to adapt:

The region made up of the former Soviet states, including:

Eastern Europe: Russia, Ukraine, Belarus, Moldova

West / Central Asia: Uzbekistan, Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan

Eurasia: Georgia, Armenia, Azerbaijan

Baltics: Estonia, Latvia, Lithuania

The total population of these 15 countries: 300+ million

But with different currencies and payment systems within each country, no payment gateway or processor has been able to integreate the region and start an e-commerce boom.

Until now.

Meet PAYZE, born and bred in the Eurasian country of Georgia. 

Since launching only last year, they've processed over 90,000 transactions and are growing 35% month on month. This type of growth is reason enough for PAYZE founder Giorgi Tsurtsumia's say:

"We're becoming the Stripe of the former Soviet states".

How? Tune in to find out.

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Not From Silicon ValleyBy David Zabinsky

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