Hot Copy

Glenn Murray: How he became a copywriter (Interview)


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We’re very excited to welcome Glenn Murray to the Hot Copy podcast. Glenn is a hugely respected copywriter in Australia (and around the world) and we ask him to share his secrets of being a successful copywriter.

Tune in to learn:

  • How Glenn got started as a copywriter
  • Glenn’s possibly controversial thoughts on leading copywriters
  • Excellent books Glenn has never finished (but recommends we read)
  • His big business mistake that you can learn from
  • The surprising emotions Glenn experiences when he begins copywriting projects
  • Expert homepage copywriting tips
  • Glenn’s writing fetish and perversions
  • Glenn’s excellent tip for new copywriters – Not to miss.

Hang out until the end to hear the outtake!

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Hot CopyBy Kate Toon & Belinda Weaver

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