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Share GLO Interview: Inge Huijbrechts, Global SVP Sustainability, Radisson Hotels on Radisson Rewards, Sustainability & Green Mobility (May 2023)
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GLO Interview: Inge Huijbrechts, Global SVP Sustainability, Radisson Hotels on Radisson Rewards, Sustainability & Green Mobility (May 2023)
Radisson history and revamping the Radisson Rewards loyalty program • On “Brand architecture” - 9 brands and a single loyalty program • On Lifestyle brand, local experiences & green mobility strategy • On personalisation • On synergies between sustainability and loyalty programs • On the biggest opportunities and challenges for Radisson Rewards in 2024 • 3 personal Questions.
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By Global Loyalty OrganisationRadisson history and revamping the Radisson Rewards loyalty program • On “Brand architecture” - 9 brands and a single loyalty program • On Lifestyle brand, local experiences & green mobility strategy • On personalisation • On synergies between sustainability and loyalty programs • On the biggest opportunities and challenges for Radisson Rewards in 2024 • 3 personal Questions.