The Marketing Cloudcast

Global Content Marketing: How to Localize and Scale


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Pam Didner, author of the book "Global Content Marketing," joins the Cloudcast. Is your content neglecting a huge audience — of the millions of people who live outside your home country? Pam talks with Heike and Joel about how to practice cultural sensitivity, scale your content strategy, and collaborate with international teams in this episode of the Marketing Cloudcast. Even if you’re not looking to be a multinational corporation anytime soon, you’ll learn a few key tips to make your content more accessible to and enjoyable for everyone.

Resources for this episode:

Pam's website: http://pamdidner.com

Subscribe to the Cloudcast: http://sforce.co/cloudcast

Talk to Heike and Joel about upcoming topics, future guests, or whatever else is on your mind:

http://twitter.com/youngheike

http://twitter.com/joelbook

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The Marketing CloudcastBy Salesforce

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