In this episode, Amy Gath discusses her entry into the Marketing world, her experience at Formica and how they have been able to drive digital transformation across their organisation. It's a fun conversation which touches on customer experience, culture, digital transformation and worktops!

Global VP of Marketing, Formica Group talks Marketing, Digital Transformation and Worktops

The CX4CA podcast is one of a few podcasts that focusses on talking about Customer Experience and Digital Transformation in the emerging economies. We aim to bring guests from across all industries and brands to talk about their experiences with Customer Experience across the Middle East, Africa and India. In each episode, we will aim to extract real-world examples as well as touch on anectodes related to specific industries based on the guest. CX4CA translates to 'Customer Experience 4 Competitive Advantage' and we hope to empower our listeners with the experience of our guest speakers in the hope to help marketers and digital teams build better customer experiences.

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Global VP of Marketing, Formica Group talks Marketing, Digital Transformation and Worktops

Global VP of Marketing, Formica Group talks Marketing, Digital Transformation and Worktops