When you hear the words "Climate Change", what do you think of - last week's, thunderstorm, or something longer-term? Do you think the media gives credence to climate change deniers?

In this video Dr Ben Newell from UNSW's School of Psychology talks about the difficulties for climate scientists in cutting through misconception and misinformation to get their messages across. 

Dr Newell has written a paper on the Psychology of Global Warming with Professor Andy Pitman of the UNSW Climate Change Research Centre.