Sometimes, you hear a calling you just can’t ignore. And while it’s daunting to leave behind your life as you know it to follow your instincts, there’s also nothing quite as rewarding. No one knows that better than this week’s guest Gloria Chou. Gloria is a US diplomat-turned Public Relations expert whose mission is to help business owners take charge of their own PR, gain traction, and build brand credibility without the friction from go-between agencies. Gloria believed in her zone of genius. So, she gave it her all. And in this episode, she’s telling us the fascinating story of how it all worked out!