Brian Greenberg of Grit & Grace Custom Homes is a true “bags-on” builder, leading a tight crew of five. They self-perform everything — from framing to finish carpentry — bringing an old-school work ethic and ethos to every job. Brian runs only two projects at a time, making it feel like you hired him — not just an employee. A true craftsman with a deep love for the trade, Brian and I dive into everything: project management, how he approaches a build, paper plans vs. digital, quality control, Lump Sum vs. Cost Plus contracts, change orders, and more.
Brian’s journey started in the white-collar world before he shifted to blue-collar life — and never looked back. He dipped his toe into real estate flips while commuting into Boston for his full-time gig, eventually evolving into spec homes and now custom builds and renovations.
Super proud of this episode, enjoy!!!
Book Brian mentioned:
Shop Class as Soulcraft: “An Inquiry into the Value of Work”
Author: Matthew B. Crawford
Project Size: 2-3 Custom Projects Yr
Yearly Revenue: $5mil
Company size: 5-6 employees
Guest:
https://www.ggbuilds.com
@gritandgracebuilds
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