The Business of LoRaWAN

Go Figure It Out - Dr. Simon Bunjamin


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Dr. Simon Bunjamin, Project Manager for LoRaWAN and Smart City initiatives at NEW (Niederrhein Energie und Wasser GmbH) AG, talks about how a traditional public utility in western Germany transformed itself into a digital innovator by embracing LoRaWAN. He explains how the journey began with a single project and evolved into one of the most advanced regional LoRaWAN networks serving hundreds of thousands of customers.

Shares how he moved from a background in political science into the world of IoT and smart utilities

Describes starting at NEW as a one-person team tasked with exploring LoRaWAN use cases across electricity, gas, and water divisions

Explains how early skepticism turned into enthusiasm once colleagues experienced LoRaWAN’s simplicity and reliability firsthand

Details the creation of an internal “experience center” to demonstrate live sensors and educate staff across departments

Tells the story of solving a seemingly minor problem—rain leaking through office windows—that sparked a wave of new IoT projects

Breaks down how LoRaWAN reshaped utility operations by replacing costly, limited systems with flexible, data-rich solutions

Discusses the unexpected benefits of real-time metering data, from billing accuracy to optimizing heat and energy performance

Shares the now-famous “beaver project,” where LoRaWAN sensors replaced manual water level checks and paid for themselves in days

Highlights lessons on building internal buy-in, navigating data governance, and balancing regulation with innovation

Reflects on how curiosity, communication, and small wins can drive large-scale transformation within public infrastructure organizations

LinkedIn: https://www.linkedin.com/in/dr-simon-bunjamin-b84a7419/

Company Website: https://www.new-energie.de/gk/service-fuer-stadtwerke/lorawan

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The Business of LoRaWANBy MeteoScientific