In today’s episode, we sit down with Bert Martinez, marketing strategist to celebrities, consultants, and companies, EOS Implementer, and the host of the Money For Lunch podcast. Bert is also the author of Dominating Your Mind: 10 Simple Affirmations That'll Crush Your Fears, Destroy your Doubts, and Make you Unstoppable.
“You have to be willing to fail a lot and continue to fail a lot. That’s where innovation comes from,” says Bert, when asked about his secrets to growth, longevity, and relevancy in business.
We’ll chat with Bert about EOS implementation, finding your ideal client, as well as…
- How automation can help you filter out bad client matches
- How to determine if your marketing strategies are working
- Why focused marketing will get you further
- Narrowing down your message
- The trial and error process, and how it pertains to products and services
- And more