John Randolph sits down with Roman Villard, co-founder of Full Send Finance, on Episode 56 of CPA Life. Sharing his journey from finance major to starting his own firm, Roman emphasizes the importance of a culture-forward approach and how that has helped Full Send shoot out of the blocks, growing from zero to 12 full-time employees in just over two years. Highlighting the need for technology to attract and retain talent, Roman dives into things that have given Full Send cross-generational appeal, such as work-life balance, which is achieved in large part through hybrid working, and the significance of creating a resonant brand narrative. Touching on so many vital aspects that can make or break the success of your own firm, this is an episode you won’t want to miss.

Get the full show notes and more resources at CPALifePodcast.com