Why do most New Year's resolutions fail by February? Ange Ritchie, founder of My Goal Squad and former Lululemon community manager, shares the exact goal-setting framework that helped her place top 25 at World Champs - and why writing down "I want to be healthier" won't cut it. Get ready to set goals you'll actually achieve in 2026.

IN THIS EPISODE:

• How Lululemon's goal-setting culture transformed Ange's approach to life and business
• Why most goal-setting methods fail (and what to do instead)
• The power of accountability: Putting your goals on the wall for everyone to see
• How to set goals based on feeling, not just numbers
• The "why behind the why" technique that creates unstoppable motivation
• Breaking down big goals into monthly actions so you don't feel overwhelmed
• Why we overestimate what we can do in a year but underestimate what we can do in five years
• The importance of celebrating wins along the way (not just at the finish line)

TIMESTAMPS:

• 02:45 - How Lululemon's goal-setting culture changed everything
• 08:20 - Leading yourself before you can lead others
• 12:00 - Designing your life instead of just falling into it
• 15:10 - Where to start if you've never set goals before
• 19:58 - Why specificity matters
• 22:16 - The "why behind the why" technique for unstoppable motivation
• 24:37 - Breaking big goals into monthly stepping stones
• 29:24 - What happens when you achieve the goal but still feel empty
• 32:05 - When ego goals teach you unexpected lessons
• 39:04 - Building trust with yourself through small commitments
• 41:45 - The power of visualization and vision boards
• 46:15 - We overestimate one year, underestimate five years
• 50:16 - How Ange grew My Goal Squad through in-person relationships
• 52:30 - Consistency is everything: Keep showing up, even in torrential rain

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