On this fireside chat, Jordan Rosario talks about how important it is to be direct and to be clear with your marketing especially when it comes to promotions.

Jordan recounts a horror story with the retailer Bed Bath & Beyond.

Disclaimer: Jordan incorrectly mention Kohl's in the story however Bed Bath & Beyond and Kohl's are not related.

Also, Jordan talks the hot trend of outdoor dining and the need to continue!