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After successful careers in print and broadcast news and politics, Ron Sachs decided to open an agency – this despite his mother’s concerns that he “didn’t know anything about business.” Twenty-three years later, Ron has proven himself a masterful businessman who often flouts conventional agency wisdom. Sachs Media Group manages to serve both Democratic and Republican interests, a balancing act that’s not achieved by many. For his team, the focus is on supporting good policies, brands and services. Lately, he has been putting capable young talent in leadership positions and backing them up with seasoned pros who are happy to play supporting, collaborative roles. “If we don’t advance young stars quickly into meaningful leadership positions, we risk losing them to other opportunities.” Learn more about how Ron zigs while others zag in this week’s podcast…
After successful careers in print and broadcast news and politics, Ron Sachs decided to open an agency – this despite his mother’s concerns that he “didn’t know anything about business.” Twenty-three years later, Ron has proven himself a masterful businessman who often flouts conventional agency wisdom. Sachs Media Group manages to serve both Democratic and Republican interests, a balancing act that’s not achieved by many. For his team, the focus is on supporting good policies, brands and services. Lately, he has been putting capable young talent in leadership positions and backing them up with seasoned pros who are happy to play supporting, collaborative roles. “If we don’t advance young stars quickly into meaningful leadership positions, we risk losing them to other opportunities.” Learn more about how Ron zigs while others zag in this week’s podcast…