Gojko Adzic is the author of the Leanpub book Lizard Optimization: Unlock Product Growth by Engaging Long-Tail Users. In this interview, Leanpub co-founder Len Epp talks with Gojko about what he’s been up to since he was first on the podcast, managing hugely successful products with really small teams, and his new book about how to think about outlier customers.

This interview was recorded on August 8, 2024.

The full audio for the interview is here: https://s3.amazonaws.com/leanpub_podcasts/FM298-Gojko-Adzic-2024-08-08.mp3. The Frontmatter podcast is available on our YouTube channel at https://www.youtube.com/leanpub, in Apple Podcasts here https://podcasts.apple.com/ca/podcast/frontmatter/id517117137, and almost everywhere else people listen to podcasts.

This interview has been edited for conciseness and clarity.