Value is more than just price — you have to give the guests an experience that exceeds their expectations, Golden Corral CEO Lance Trenary tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Trenary sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how the buffet chain is growing same-store sales in a difficult consumer environment. He also covers operational improvements, managing food costs and weak spending by Hispanic and Gen Z consumers.

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