<p>In today's Golf Course Owner and Operator's Forum, we're discussing how to market your golf facility.</p>
<p>I'm leading a discussion on strategies that golf courses typically fail to consider. Golf is what we call a "Considered" buying process. The time it takes to usher someone along the customer lifecycle from stranger to loyal customer is often considerable - 2 to 6 months or more.</p>

In today's Golf Course Owner and Operator's Forum, we're discussing how to market your golf facility. I'm leading a discussion on strategies that golf courses typically fail to consider. Golf is what we call a "Considered" buying process. The time it takes to usher someone along the customer lifecycle from stranger to loyal customer is often considerable - 2 to 6 months or more.

Golf Course Owners Forum - How to Market and Sell Golf

As the golf industry is waking up to the new world of technology, innovation and data-informed decision-making, we're sharing ways to help golf course operators win. 

We believe that optimal performance means objectively evaluating what is working, what isn’t working, and to continuously prioritize highest impact activities based on facts. 

Operating less than optimally means missing critical growth opportunities, diminishing market share, reduced valuation, or even the club's demise.

Business

As the golf industry is waking up to the new world of technology, innovation and data-informed decision-making, we're sharing ways to help golf course operators win. We believe that optimal performance means objectively evaluating what is working, what isn’t working, and to continuously prioritize highest impact activities based on facts. Operating less than optimally means missing critical growth opportunities, diminishing market share, reduced valuation, or even the club's demise.

Share Golf Course Owners Forum - How to Market and Sell Golf

Sign up to save your podcasts

Golf Course Owners Forum - How to Market and Sell Golf

Golf Course Owners Forum - How to Market and Sell Golf