In this episode, we're joined by Claire Daniels, CEO of marketing and web agency Trio Media as we discuss all things leadership and why the phrase "career ladder" has to go. 

During this podcast, we cover Claire's introduction to marketing and following career path, inspiring Zach and Liv to consider how company peaks and troughs influence business stories and the culture itself. With the central theme of marketing and storytelling, Claire considers how meaningful business stories demonstrate the value you can offer versus another brands - offering some expert tips and tricks on how to articulate your business story! 

Discussing ways to accelerate your marketing and develop purposeful content, we consider the best methods for getting started by asking yourself: what story do I have to tell? What do you do? Can you tell people? Can you give people advice on that?