This week I'm discussing Google's recent announcement that they are removing the broad match modified (BMM) keyword match type in Google Ads. I discuss what this means, when it's happening, and what you can do to prepare.  Google's announcement: <a href= "https://support.google.com/google-ads/answer/10346549">https://support.google.com/google-ads/answer/10346549</a> Show transcript: <a href= "https://jimlastinger.com/29">https://jimlastinger.com/29</a>

This week I'm discussing Google's recent announcement that they are removing the broad match modified (BMM) keyword match type in Google Ads. I discuss what this means, when it's happening, and what you can do to prepare. Google's announcement: https://support.google.com/google-ads/answer/10346549 Show transcript: https://jimlastinger.com/29

This week I'm discussing Google's recent announcement that they are removing the broad match modified (BMM) keyword match type in Google Ads. I discuss what this means, when it's happening, and what you can do to prepare.&nbsp; Google's announcement: <a href="https://support.google.com/google-ads/answer/10346549" rel="noopener noreferrer">https://support.google.com/google-ads/answer/10346549</a> Show transcript: <a href="https://jimlastinger.com/29" rel="noopener noreferrer">https://jimlastinger.com/29</a>

Google Ads Removing Broad Match Modified Keywords

Marketing In 10 is your weekly dose of ecommerce marketing strategies and tactics from expert marketer Jim Lastinger.

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Google Ads Removing Broad Match Modified Keywords

Google Ads Removing Broad Match Modified Keywords