The PPC Cave

Google Ads Standard Shopping Best Practices I EP 11


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Gene & Ryan, 2 Fiverr Pros that co-host The PPC Cave, Google Ads for lead generation & eCommerce.


New Podcast Episode & YouTube Drop Mondays 12AM Mountain


Continuing with our series, which Google Ads campaigns should I run.


Today we discuss our best practices, insights, and processes, regarding Google Ads Standard Shopping.


  • Price Competitive Tool
  • Increase Your PLA Credibility
  • Marketing In Google Merchant Center
  • GTIN/UPCs
  • Product Category Filled Out
  • Title Optimization
  • Segment Your Product Listings
  • Query Sculpt
  • 80/20 Rule For Budgeting
  • Product Category Segmentation
  • Location/Device
  • For any Google Ads related questions, email [email protected]!


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    The PPC CaveBy Gene Villanoz and Ryan Fenton