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Summary

In this episode, Femi Olajiga discusses the importance of Google Ads for medical practices, emphasizing the need for healthcare providers to understand the platform to effectively attract clients. He covers various aspects of Google Ads, including campaign objectives, types of ads, keyword research, quality scores, bidding strategies, and the importance of optimizing settings for better performance. The conversation concludes with insights on budgeting and monitoring ads, highlighting the value of consulting services for medical practitioners.