The Hottest SEO and AI search stories of the week with #SEOFOMO TL;DR: * Google August 2025 Spam Update Impact Felt Quickly by Barry Schwartz* The VP of Product at Google Search has shared in X that they will be featuring more links in AI Mode* New Research: 20% of Americans use AI tools 10X+/month, but growth is slowing and traditional search hasn’t dipped by Rand Fishkin* Web Guide, AI Mode/Overviews, and the Rise of AI Search SEO: How Query Fan-Out is Reshaping Google Search by Gianluca FiorelliSponsored by Similarweb: https://www.similarweb.com/ 🙌 Take a look at the latest edition in the comments.