Share Google's December 2024 Spam Update - 5 Case Studies Covering Scaled Content Abuse, Doorway Pages, AI content, and more.

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January 09, 2025

Google's December 2024 Spam Update - 5 Case Studies Covering Scaled Content Abuse, Doorway Pages, AI content, and more.

11 minutes

I cover the December 2024 Spam Update including key information about the rollout, what the update targeted, recovery from spam updates, and the difference between spam updates and link spam updates. Then I cover five case studies spanning doorway pages, scaled content abuse, AI-generated content, and more.

Chapters:

00:00 Introduction to the December Spam Update

01:08 Google's Spam Policies

02:17 Recovery from spam updates

03:21 Case One: Doorway Pages Galore

04:19 Case Two: Scaled Content Abuse with PAA Mining

06:06 Case Three: Scaling To Oblivion

08:32 Case Four: More Scaled Content Abuse With Programmatic Content

09:29 Case Five: More Doorway Pages and AI-generated Content

11:14 In Summary: It works until it doesn't

Blog post: https://www.gsqi.com/marketing-blog/google-december-2024-spam-update-case-studies/

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