Realtor Conversations

Grant Johnson and Amber Urlacher

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Join us as we dive into the secrets of real estate growth with today’s guests from the Grant Johnson Group, brokered by eXp Realty: realtor and broker Grant Johnson himself, COO/Director of Sales and realtor Amber Urlacher, and Listing and Marketing Manager Katie Mahler. We’ll discuss the nuances of commission changes, the value of consumer education, and the power of teamwork and mentorship in real estate. Our three guests also reveal their innovative marketing strategies and the essential personal attributes for coming out on top in this industry.

In this episode:

  • How the Grant Johnson Group grew from a small team to a 47-agent real estate powerhouse.
  • Why social media engagement is critical for real estate growth and team expansion.
  • How operational strategies and mentorship programs contribute to the team's success.
  • Why a supportive team environment is essential for individual and collective achievements.
  • How recent real estate commission changes are affecting agents and the market.
  • Why consumer education is necessary amidst financial shifts in the real estate sector.
  • How the industry is innovating and adapting to commission changes.
  • Why transparency and lender-realtor collaborations are becoming more important.
  • Why a strong work ethic and team support are vital for success in realty.
  • How the Grant Johnson Group assures training and quality service consistency.
  • Why evolving marketing strategies, especially social media, are reshaping real estate.
  • Why a positive business attitude is crucial for success and team dynamics.
  • Why mentorship within the team is structured to maximize agent growth and performance.
  • How team members are encouraged to immerse themselves in real estate activities for better learning.
  • How changes in regulations may impact lead generation and client communication strategies.

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    Contact Grant:

    Cell: 651-324-3787

    Email: [email protected]

     

    Contact Amber:

    Cell: 612-859-9082

    Email: [email protected]



    Contact Katie:

    Cell: 715-531-3183

    Email: [email protected]

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    Realtor ConversationsBy Brad Goulet and Stig Sandell
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