Join us in this episode of the Toy Business Unboxed Podcast, where we sit down with Richard, the CEO of Pico Entertainment. We dive into his fascinating journey from graphic design and book printing to becoming a key figure in the toy industry, working with notable companies such as Fantasy Flight Games and Huawei. Richard shares how he navigates the challenges of project management and manufacturing, his role in bridging the gap between design and production teams, and the importance of flexibility when bringing new toy ideas to market. We also discuss his strategies for product testing and certification, offering invaluable insights for anyone looking to make a difference in the toy industry. Don’t miss this episode packed with expert advice and inspiring stories.

⭐️ Highlights:

00:00 Introduction to Toy Business Unboxed

00:54 Meet Richard, CEO of Pico Entertainment

01:13 Richard's Journey into the Toy Industry

02:01 Working with Fantasy Flight Games

02:51 Transition to Huawei and Hong Kong

03:36 Challenges and Achievements at Huawei

06:53 Moving Back to the States and Starting Pico Entertainment

11:47 Navigating Amazon's Testing Requirements

17:20 Project Management Insights and Tools

24:47 Future Plans for Pico Entertainment

27:14 Advice for Aspiring Toy Entrepreneurs

29:06 Conclusion and Farewell

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