The SustainUW Podcast

Greenwashing and St. Patty's Day (bonus episode)


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Not everyone celebrates St. Patty's day, but it's hard not to notice the green color suddenly washing over many of our cities and towns. In Chicago, they even dye the river green. But what about that other kind of greenwashing--where companies claim "eco" or "organic" labels but don't really back up their claims? In this bonus episode, hosts Norma Behrend-Martinez and Catie McDonald share their St. Patty's traditions and then offer a quick but detailed overview of greenwashing and how to avoid it. 

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The SustainUW PodcastBy UW-Madison Office of Sustainability