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Greg Marcus on Making Generosity Fun

02.19.2020 - By United Way of Greater Milwaukee & Waukesha CountyPlay

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Who is the CEO of your bank? Do you know their name? Better yet, do you follow them on social media or see a commercial featuring them when you pay your bills?

The presidents and CEOs of major corporations tend to stay behind the scenes, running their business and not worrying about having one-on-one chats with customers through Twitter or goofing around in a commercial to promote giving to a good cause.

Greg Marcus, CEO of The Marcus Corporation, is different. Greg runs his own Twitter and Snapchat accounts (just follow @GregLovesMovies) and stars in the beloved annual United Way trailers, which play before each and every movie at Marcus Theaters during our fall campaign. You can even meet Greg and hear him play piano at Blu at The Pfister most Tuesdays!

For Greg, being CEO of The Marcus Corporation comes with a responsibility to his community. However, Greg says that it’s not just altruism that drives this charitable spirit… doing good is good for business. We chat about how he incentivizes Marcus employees to get involved during their annual United Way campaign, why supporting health and human services and the arts is so important, and the one moment in his philanthropic life that he will never forget.

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