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Greg Newlands: Creating Million Dollar Bodies for Millionaires
Greg Newlands is a fitness coach for founders and high performers who helps entrepreneurs get into elite shape without extreme diets, burnout, or unsustainable routines.
In this episode of The EXIT Podcast, Greg joins Adrian Salamunovic to break down the exact system that helped Adrian lose over 50 pounds, reclaim his energy, and stay consistent while running companies, traveling internationally, and operating under constant pressure.
This conversation is not about motivation.It’s about systems that work when life is chaotic.
Greg explains why most founders fail at fitness despite being disciplined, how calorie control and resistance training outperform trendy hacks, and why walking, protein intake, sleep, and accountability create predictable results over time.
If you’re a founder, executive, or high performer who knows fitness matters - but keeps postponing it “until after the exit” - this episode shows how to build a body that matches your ambition now.
Timestamps:
0:00 – Why Founder Fitness Affects Leadership & Perception
1:00 – Losing 50+ Pounds as a Founder (Adrian’s Transformation)
3:40 – Greg Newlands’ Founder Fitness Philosophy
5:30 – The First Principles of Fat Loss for Busy Founders
7:30 – Why Discipline Fails Without the Right System
9:10 – Using Data & Checklists to Stay Consistent
11:30 – Understanding Weight Fluctuations Without Panicking
15:15 – Deadlines, Accountability & Founder Psychology
17:50 – Confidence, Identity & Visualizing the Result
20:05 – Alcohol, Sugar & the 80/20 Rule
23:00 – Walking: The Most Underrated Fat-Loss Tool
24:45 – Protein, Calories & Simple Macro Tracking
28:50 – Sleep as a Performance Multiplier
36:30 – Training Consistency With a Chaotic Schedule
43:00 – Using AI to Track Food & Fitness
48:20 – Running vs Weight Training for Founders
52:40 – Supplements, TRT & What Actually Matters
56:20 – Health, Respect & Executive Presence
59:40 – Why Founders Shouldn’t Wait Until the Exit
Subscribe to The EXIT Podcast - where founders share the real stories of building, scaling, and becoming who they needed to be after success.
Like, comment, and subscribe if this episode helped you rethink fitness as a founder - it helps us reach more high performers who need this message.
Follow the Guests & Hosts
Instagram http://www.instagram.com/theexit.group
Greg Newlands https://www.instagram.com/greg_newlands/
Adrian Salamunovic https://www.linkedin.com/in/adriansalamunovic/
View all episodes
By Adrian SalamunovicGreg Newlands is a fitness coach for founders and high performers who helps entrepreneurs get into elite shape without extreme diets, burnout, or unsustainable routines.
In this episode of The EXIT Podcast, Greg joins Adrian Salamunovic to break down the exact system that helped Adrian lose over 50 pounds, reclaim his energy, and stay consistent while running companies, traveling internationally, and operating under constant pressure.
This conversation is not about motivation.It’s about systems that work when life is chaotic.
Greg explains why most founders fail at fitness despite being disciplined, how calorie control and resistance training outperform trendy hacks, and why walking, protein intake, sleep, and accountability create predictable results over time.
If you’re a founder, executive, or high performer who knows fitness matters - but keeps postponing it “until after the exit” - this episode shows how to build a body that matches your ambition now.
Timestamps:
0:00 – Why Founder Fitness Affects Leadership & Perception
1:00 – Losing 50+ Pounds as a Founder (Adrian’s Transformation)
3:40 – Greg Newlands’ Founder Fitness Philosophy
5:30 – The First Principles of Fat Loss for Busy Founders
7:30 – Why Discipline Fails Without the Right System
9:10 – Using Data & Checklists to Stay Consistent
11:30 – Understanding Weight Fluctuations Without Panicking
15:15 – Deadlines, Accountability & Founder Psychology
17:50 – Confidence, Identity & Visualizing the Result
20:05 – Alcohol, Sugar & the 80/20 Rule
23:00 – Walking: The Most Underrated Fat-Loss Tool
24:45 – Protein, Calories & Simple Macro Tracking
28:50 – Sleep as a Performance Multiplier
36:30 – Training Consistency With a Chaotic Schedule
43:00 – Using AI to Track Food & Fitness
48:20 – Running vs Weight Training for Founders
52:40 – Supplements, TRT & What Actually Matters
56:20 – Health, Respect & Executive Presence
59:40 – Why Founders Shouldn’t Wait Until the Exit
Subscribe to The EXIT Podcast - where founders share the real stories of building, scaling, and becoming who they needed to be after success.
Like, comment, and subscribe if this episode helped you rethink fitness as a founder - it helps us reach more high performers who need this message.
Follow the Guests & Hosts
Instagram http://www.instagram.com/theexit.group
Greg Newlands https://www.instagram.com/greg_newlands/
Adrian Salamunovic https://www.linkedin.com/in/adriansalamunovic/