As the founder of Odwalla, Greg Steltenpohl created what has become one of the leading U.S. suppliers of fresh juice and beverages. In this audio lecture, Steltenphohl reminisces about how he started up his company, and reflects on the importance of supporting a new model of capitalism that enriches communities and makes enterprises more socially and environmentally responsible.

https://ssir.org/podcasts/entry/greg_steltenpohl_-_tales_from_the_trenches