Greg’s story is a masterclass in entrepreneurial grit, strategic development, and what it takes to grow a commercial real estate business in today’s market. From humble beginnings selling homes in college to leading complex retail and mixed-use projects, he shares a candid look at lessons learned, risks taken, and how he’s shaping Sacramento’s commercial property landscape.

What you'll hear:

How a summer job in Oregon led Greg into real estate

The early deals and stumbles that set the foundation for Capital Rivers

How he transitioned from corporate roles at JPMorgan Chase and Sleep Train into launching his own firm

What "merchant building" means and why it's been key to scaling his business

The story behind building hangars on airport land

How Capital Rivers is blending economic development, brokerage, and property management

Why collaboration and creativity are core to his client relationships

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