The Pitch Podcast

Ground Rules, Leveraging IP with AI, and Rethinking Jersey Sponsorship


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Welcome to our first-ever episode of The Pitch Podcast! We cover a bunch to get us off the ground, including:

  • 0:00 - Our ambitions for the show (lofty, we know)
  • 4:00 - The importance of a Shadow Board
  • 11:00 - Female athlete-focused apparel
  • 13:30 - How to unlock IP with AI
  • 26:15 - Rethinking jersey sponsorship
  • Plus, we wanted to share some additional reading we found interesting on the topics:

    • Using AI in podcasting, from Albachiara
    • Exploring Shadow Boards, from the Sports Pundit
    • AI as a rights a holder's tool, from George Pyne's newsletter
    • AI and the globalization of music, from The Trapital Podcast with Will Page
    • Digital-enabled jerseys, from the Sports Pundit
    • We hope you like it, please go easy on us, we're brand new to this, after all, and feel free to reach out on LinkedIn to either one of us, Andy Marston or Drew Rauso

      ...more
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      The Pitch PodcastBy Drew Rauso & Andy Marston