In this episode, Piper and Gunnar reflect on their experiences at Earth Optics over the past two years, discussing their various roles, the importance of partnerships in agriculture, and the challenges faced during rangeland sampling projects. They share personal anecdotes, insights into the startup culture, and the evolution of their processes and tools, emphasizing the value of teamwork and innovation in achieving success. In this conversation, Piper Smith and Gunnar Bodvarsson reflect on their experiences post-merger, discussing the achievements and feedback from dealers. They share personal anecdotes from their fieldwork, emphasizing the importance of operational efficiency and the unique memories created during their travels. Looking ahead to 2025, they outline their goals for growth, particularly in partner programs and collaboration opportunities.