<p>Toni Jones, the Head of Content Strategy & Operations at GroupOn, talks about the hiring and learning challenges for a content newsroom at a brand.</p>

Toni Jones, the Head of Content Strategy & Operations at GroupOn, talks about the hiring and learning challenges for a content newsroom at a brand.

<p>Toni Jones, the Head of Content Strategy &amp; Operations at GroupOn, talks about the hiring and learning challenges for a content newsroom at a brand.</p>

Groupon's Toni Jones: You need to be traditionally analytical in content marketing

This podcast features the best sessions from Digiday events. Hear leading executives from publishers and brands discuss the modernization of media and marketing.

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Groupon's Toni Jones: You need to be traditionally analytical in content marketing

Groupon's Toni Jones: You need to be traditionally analytical in content marketing

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