Mike Michalowicz is the author of several popular books, including “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine.”

His tip for driving immediate profit in your business takes two steps:

Go to your existing bank and set up a savings account called profit.

Take out 1% of any income that flows into your business.

Soon, you’ll see how you can take your profit first. That 1% will grow and you’ll have more profit left over by the end of the year.

Check out Creative Marketing Brief for more tips from the pros.