In this episode, we are joined by Patrick Lagace, Senior Director of Information Technology at Psycho Bunny. With three decades of experience in the retail industry, he has been instrumental in driving digital transformation at his company.

Patrick dives deep into his journey, the rapid growth of Psycho Bunny's retail presence, and the challenges around scaling a business from 18 to 99 stores.

We also discuss:

• How to define success in IT and retail settings
• The key components for a successful omnichannel retail strategy
• Challenges around data accuracy and availability of skilled resources