In this live episode from the West Midlands Business Festival, we sit down with Kavita Parmar, Co-Founder and Chief Commercial Officer of Word360, to explore how a purpose-driven tech company is scaling responsibly while transforming access to vital services.

Kavita shares the story of how Word360 grew from a small interpreting business in Handsworth into a multi-award-winning UK-wide and international language technology organisation, supporting over 750,000 people each year across 350+ languages. She reflects on the challenges of scaling in regulated sectors, leading a large distributed workforce, and maintaining trust and quality at every stage.

We also cover:

🌍 How Kavita’s lived experience and purpose-led approach sparked Word360’s creation

💪 The journey of women in tech and leadership, and the barriers she’s overcome

📈 How to recognise the right time to grow, and scale confidently without compromising values

🤝 The role of public and private support in unlocking growth opportunities

🏙️ Why place, purpose, and pride in the West Midlands remain central to Word360’s success

Whether you’re a founder, business leader, or just curious about scaling responsibly in complex industries, this conversation is full of practical insight, inspiration, and lessons from the frontlines of growth.

👉 Subscribe to The Growth Room Podcast for more conversations with the people shaping business in the West Midlands.

🔗 Learn more and access growth support: businessgrowthwestmidlands.org.uk/podcast

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