In this episode of Startup Survival, we’re talking about one of my favorite topics: growing your personal brand on LinkedIn. This is a much more technical episode than some of my previous personal branding chats, and you’ll hear more about the ‘how-to’ rather than the ‘why.’ 

I’m laying out the steps you can take to ensure your LinkedIn profile is set up for success. This is what has worked for me and what I recommend to my clients. Some of these tips are as simple as uploading a great profile picture, while others need to be completed over time, like growing your network. 

At the end of the episode, we’ll talk about evaluating and optimizing your strategy periodically as your LinkedIn presence grows. Tune in for your step-by-step guide to building a LinkedIn page that drives connections. 

If you like this episode, check out these resources.

• Podcast: Unlock major business growth on LinkedIn w/ Lea Turner
• Podcast: Why should I create content?
• Blog: Do you need a personal brand?

More about the show: ​​www.jackiehermes.com/podcast

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