The Business of Fun

Growth Marketing for Gourmet Gaming with Lucian Cotreanti, Head of Growth Marketing at Outplay Entertainment


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In this episode of The Business of Fun podcast, Lucian Cotreanti, Head of Growth Marketing at Outplay Entertainment, joins our own Jonathan Fishman to dive into the integration of the Gordon Ramsay brand, exclusive recipes, and authentic voiceovers as standout features for the Gordon Ramsay: Chef Blast game. Lucian also highlights the importance of a performance view wave operation for growth strategies and the success of their destination giveaways, attracting high-quality users.
Episode resources:

  • Lucian Cotreanti on LinkedIn
  • Outplay Entertainment Website

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