In this episode of the GTM Roulette podcast, Kris Rudeegraap is joined by Scott Nedwick and Steve Sanchez, both seasoned experts in customer success, for an engaging conversation on an unexpected topic. Tune in to hear them share valuable insights on how to cut through the noise, strike the right balance in marketing outreach, and leverage data to create more personalized, effective campaigns. They dive into the challenges of attribution, the power of AI, and examples of what makes certain marketing efforts stand out. Don't miss this chance to learn from their experience and gain fresh perspectives on a key aspect of go-to-market strategy!

In this GTM Roulette episode, Kris Rudeegraap is joined by Mario Martinez Jr. and Ronen Pessar as they dive into an unexpected topic transforming B2B strategy. They discuss the rise of influencers, impact of AI, and share tips on staying ahead in this evolving space. Tune in to hear their insights and predictions on why this channel is becoming essential for building relationships and engagement.

In this episode of the GTM Roulette podcast, host Kris Rudeegraap, co-founder and CEO of Sendoso, is joined by Oscar Torres from Desosystems and Sarah Richter from Amarsys for an insightful discussion on innovative strategies for breaking through the noise in B2B marketing. 

They delve into the importance of data in creating personalized, high-impact campaigns, how AI is changing the game, and the role of automation in streamlining efforts. The guests also tackle common misconceptions and share predictions for the future of effective marketing. 

Whether you’re a marketer or sales leader, this episode will leave you with fresh ideas on how to stand out and build meaningful connections with prospects and customers. Tune in to discover the powerful tactic they discuss!

In this episode of the GTM Roulette podcast, Sendoso’s Co-CEO Kris Rudeegraap sits down with CMOs Keri Brooke and Wendy White to explore how an underutilized channel is reshaping B2B marketing. 

Join Kris Rudeegraap, CEO and Co-Founder of Sendoso, as he spins the wheel and dives into a surprise topic with his guests on this episode of the GTM Roulette Podcast. 

Featuring Pradeepa Kolli from Edeco Group and Martin Garvey from Gong, this engaging conversation will explore an unexpected yet crucial aspect of sales and marketing. As they share their insights and experiences, listeners will uncover valuable strategies, challenges, and trends that can transform their approach to go-to-market tactics. 

Tune in to discover what topic the wheel lands on and gain fresh perspectives from industry experts!

In this episode of the GTM Roulette Podcast, host Kris Rudeegraap (Co-CEO at Sendoso) explores a dynamic and timely topic chosen at random, putting our expert guests on the spot.

Guests Sid Midstry (VP of Demand Marketing at Illumio) and Andy Mowat (VP of GTM Ops at Carta) spin the wheel and dive deep into a particular channel that’s top of mind for every marker.

From building a beloved brand to balancing targeted content and multi-touch attribution, they share their experiences, challenges, and successful tactics. 

Tune in to find out which channel Kris, Sid, and Andy drilled into.