Mom Means Business

GUEST SPEAKER: Erica Groussman, CEO of TRUBAR


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This week’s Mom Means Business meeting is exciting — we’ve got a guest at the mic: Erica Groussman, founder and CEO of TRUBAR, the protein bar brand that’s rewriting the snack game.


Here's what's on the agenda:

Team Huddle

We kick things off with padel (the fastest-growing sport in the world), jicama (your new favorite crunchy snack), and why embracing silence might just be the peace your business brain needs.

 

📝 Agenda Items

  • The birth of TRUBAR: how a craving turned into a company

  • Erica’s honest take on entrepreneurial hurdles

  • Building a brand that’s bold, transparent, and female-founded

  • Navigating parenting while leading a fast-growth company

  • What really happens when your product goes viral

    Industry Intel

    We close with a sharp look at tariff challenges to keeping operations sustainable and sane in today’s food space.

    🎧 Tune in now & tag a fellow mompreneur who needs this pep talk.

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    Mom Means BusinessBy Jessica Lorello