This Bonus week on GuildCast is our potentially final episode from the South and features a creative professional in our region, William Warren of The Sketch Effect.

For this conversation with Guild South Region Reps and Graphic Artists Tammy, Crisy and Terrence, William talks about his journey as the founder of The Sketch Effect in Georgia. The creative business uses expertise on visual communication to “make ideas more understandable and actionable”. Creating said business around that has its own unique aspects to consider, along with experiences similar to most creative professionals. The process of adding business sense to creativity, work-life-passion balance and an awesome comparison between the art of BBQ and the art of a design business are topics of this conversation. Expanding on the topic of food, we also get William’s description of his art style via self-assigned flavor choice in It Came From The South: Region Highlight.

GuildCast is a weekly podcast created + curated for graphic artists and creatives based on the 3 pillars of the Graphic Artists Guild: Advocacy, Community, Business Resources.

Join the Guild at www.graphicartistsguild.org to listen to the full version of this episode.