Brand Masters

GYG's Steven Marks: Marketing Is Revenue


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What happens when you treat marketing as the heartbeat of your business?

In our latest Brand Masters podcast, Steven Marks, Founder and Co-CEO of Guzman y Gomez, shares how GYG scaled from a single store to a global QSR powerhouse — and why brand, culture and clean food are at the core of everything they do.

 

“Marketing is revenue. And if you don’t see that, you’re in trouble.” — Steven Marks

 

Recorded live at AANA’s RESET for Growth in May, this episode is a must-listen for any marketer looking to scale with purpose, energy and impact.

 

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Brand MastersBy AANA x B&T