Mastering Retention

Hadrian Semroud, on his experience with free to play games

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In today's episode, Hadrian Semroud, an experienced product manager with experience at companies like GSN and Ubisoft, joins us to discuss his experience with free to play games, how to be data-driven in these types of games, and more! 

Some of the topics Tom and Hadrian discuss: 

  • What it means to be data-driven in free to play games 
  • Market analysis and research 
  • The process that Hadrian would take if he were to manage the liveops and events of a big game 
  • Effectively designing for the audience you want to talk to  
  • Appreciating the gacha as a social feature and a user experience 
    • To finish the episode, as always, Hadrian gives is his thoughts on how to improve retention!  
    Contact Hadrian here 
    ...more
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    Mastering RetentionBy UserWise
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