The idea of fractional work, where professionals are employed on a part-time or contract basis, has gained significant traction in recent years. This shift reflects the evolving needs of the modern workforce, where flexibility, specialized skills, and strategic thinking are at a premium. As businesses navigate challenges like technological advancement and economic fluctuation, the demand for adaptable and experienced professionals has surged, giving rise to fractional executive and professional roles.

In this episode, I share some truths that fractional executives, armed with specialized skills and a flexible approach, are no longer the niche players they once were. 2024 is poised to be the year of dominance for fractional executives, driven by five key trends that will reshape the business landscape and empower fractional executives to claim their rightful place at the strategic table.

In this Episode 4, I outline a comprehensive approach to consistently secure 3-5 prospective meetings each week as a Fractional Executive or Management Consultant. We will take a look at how to apply key principles involving personal branding refinement, leveraging content marketing, engaging in direct outreach, relentless networking, refining offerings, embracing AI-powered CRM systems, and the importance of continuous learning and adaptation.

In this episode, we will be exploring the fundamental learnings and challenges of fractional executives and what it means to be one.

Our special guest, Kirstan Cecil is the founder and CEO of KC Business Growth Consultancy and brings over 25 years of executive-level brand and marketing experience with expertise in pioneering high-touch customer experiences, marketing strategies, and specialized communication programs.

Throughout her career, she has led national organizations through extensive growth and expansion into new and unbranded territories.

Over the years she has cultivated a robust arsenal of proven methodologies, resources, tools, and best practices and now shares that expertise serving as a Fractional Chief Marketing Officer.

Join host Cosmin Gabriel and Special Guest, Bradley Jacobs, Founder & CEO, of Mylance.co as they discuss practical steps to fill your pipeline of prospective clients for your Fractional Executive business in 30 minutes or less a day!

Halftime Leadership Podcast with Cosmin Gabriel. In the drive of careers and personal journeys, there comes a crossroads, a 'halftime.' It's that inner feeling when you believe there must be more. Visit: FractionalOfficer.com - With vast experiences navigating powerhouse brands like USAA, Samsung, General Motors, RadioShack, Marketing Agencies, and Entrepreneur, Cosmin dives deep into the transformative moments that occur when seasoned leaders pause, reflect, and then charge forward with renewed plans. This podcast is dedicated to those in the 'halftime' of their professional journey, eager for a new sense of freedom, increased income, and a revitalized purpose. Discover stories of resurgence, learn from the pivot points of top-tier professionals, and equip yourself with the tools to succeed. Because the game can radically change when you have a clear plan at halftime to win the game!

Join Cosmin Gabriel in "Halftime Leadership" as he dives into the transformative shifts that come mid-career. Visit FractionalOfficer.com - With over two decades under his belt from corporate giants to entrepreneurial ventures, Cosmin dissects those critical moments of reflection and redirection.

Whether you're contemplating fractional executive leadership, yearning for renewed vigor, or just ripe for a change, this is your pit stop. Here, you'll immerse in tales of role reinvention, gather wisdom from executive sagas, and arm yourself with tools for your next big move.

Subscribe and journey through the halftime of leadership with us.