This is a snippet from Breaking Walls Episode 108: Halloween 1948—Dewey Vs. Truman
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Halloween 1948 was windy in New York. While John Dewey headlined the New York Daily News, in Brooklyn, James Edward Heller penned a Daily Eagle editorial claiming the current generation of kids celebrated Halloween too feebly.
By October 31st, 1948, The Mutual Broadcasting System’s flagship WOR in New York was approaching its twenty-seventh anniversary. It was argued that no station matched its signal coverage. WOR-Mutual was known for its cop shows, soap operas, and on Sundays, it’s mysteries.
At 4PM eastern time, House of Mystery signed on for General Foods.