Happy Market Research Podcast

Ep. 442 – Hana Ben-Shabat, Founder of Gen Z Planet, on What you Need to Know Before Working with Gen Z

12.14.2021 - By Jamin BrazilPlay

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My guest today is Hana Ben-Shabat, keynote speaker and founder of Gen Z Planet. Founded in 2019, Gen Z Planet is a research and advisory firm focused on helping brands understand and navigate the change that Gen Z is bringing. 

Most recently, Hana released her new book, “Gen Z 360,” a guide to understanding the next generation of culture, creators, employees, and consumers. 

Find Hana Online:

LinkedIn: https://www.linkedin.com/in/hanabenshabat/ 

Website: https://genzplanet.com/ 

Find Jamin Online:

Email: [email protected] 

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil 

Find Us Online: 

Twitter: www.twitter.com/happymrxp 

LinkedIn: www.linkedin.com/company/happymarketresearch 

Facebook: www.facebook.com/happymrxp 

Website: www.happymr.com 

Music: 

“Clap Along” by Auditionauti: https://audionautix.com 

This Episode is Sponsored by:

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This episode is brought to you by Momentive. You may have heard that SurveyMonkey’s parent company recently rebranded as Momentive, a leader in agile insights and experience management. The Momentive AI-powered insights platform is built for the pace of modern business so you can deeply understand your market, elevate your brand, and build winning products faster. 

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