Two of Web3's most successful creators share exactly how they built 100K+ audiences and sustainable businesses.

Humpty Calderon (CryptoSapiens newsletter) and Adrienne Schulman (GM Farcaster podcast) reveal their real strategies: from turning $500 grants into $5,000 revenue streams to building communities that actually pay you back.

You'll learn why Farcaster's economics create healthier social media than Twitter, practical tools that work for creators right now, and why "talking to everyone means talking to no one."

Key moments:

- The grant hack that 10x'd content reach [19:00]

- Why authenticity beats follower counts [45:00]

- 5 revenue streams every creator needs [28:00]

- Smart contracts explained simply [51:00]

Adrienne Schulman

Social Media:

• Farcaster: https://warpcast.com/adrienne
• Linktree: https://linktr.ee/adrienneshulman
• Twitter/X: https://twitter.com/age_shulman

Newsletter & Writing:

• "Some of the Things" Newsletter: https://someofthethings.substack.com
• IT Revolution Articles: https://itrevolution.com/author/adrienne-shulman
• Paragraph Blog: https://paragraph.xyz/@adrienne

Humpty Calderon

Social Media:

• Farcaster: https://warpcast.com/humpty
• Twitter/X: https://twitter.com/humpty0x
• LinkedIn: https://linkedin.com/in/humptycalderon

Newsletter & Content:

• CryptoSapiens Newsletter: https://cryptosapiens.xyz

Tools mentioned: Farcaster, Pods Media, HyperSub, Amps, Base, Paragraph

Episode 2 of our 50-part Ethereum 10th anniversary series.