Patti Mara resides in Ontario, Canada, and is a coach, entrepreneur, and author of UpSolutions. She shares with us how the pandemic has changed business and the prospective business owners have on their customers.

Here's What We Cover in This Episode

• Embrace the opportunity for change
• Business is the value you create
• Trends that are putting pressure on businesses
• Focus on solutions, not sales
• Customers don't even know what questions to ask
• UpSolutions recipe
• What is an educated observation?

Patti's Book Recommendations

UpSolutions: Turning Teams into Heroes and Customers into Raving Fans by Patti Mara

Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan

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