In this episode of Data Conversations, we sit down with Mark Hookey, CEO and founder of DemystData, to explore how financial institutions can unlock the power of external data to drive growth, mitigate risk and automate processes. With over a decade of experience in data tech and product development, including leadership roles at LexisNexis and Optimal Decisions Group, Mark shares his journey from leading global teams across New York, Europe and Asia, to building one of the leading platforms for scalable data access and analytics. Tune in to learn more about the future of data-driven decision-making and how external data is reshaping the financial industry.