thinking.church podcast

Has COVID-19 ruined church statistics?


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Church statistics used to be easy. Attendance, giving, baptisms, groups. Track it over time and hope it all goes up and to the right, right? Well no, and however we used to think about statistics, COVID has completely changed everything. Tracking attendance between 2019 and 2020 is now, useless. So what can you do? In this episode, Chris & Lee explore how we can re-think metrics.

KEY POINTS

  1. What we used to measure
    1. Attendance
    2. Finances
    3. Baptism
    4. Salvations
  2. COVID measures
    1. Engagement (clicks, retention)
  3. Has the thinking been debunked?
    1. 'If you don't measure it it doesn't matter"
    2. Everything needs to go up and to the right
  4. Measuring Health instead of Performance
    1. Human body measurements
      1. We measure very few things when we're healthy
      2. Symptoms force is into tracking symptoms
    2. Church Health
      1. What measures?
        1. Statistics
        2. Symptoms
        3. Stories
...more
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thinking.church podcastBy thinking.church